Sustainable fashion, green fashion, ethical fashion, slow fashion… they’re all terms we’ve heard but not necessarily had time to think about. Research is required to find brands that don’t produce tons of waste, savage the environment, mistreat their staff or encourage us to buy, buy, buy. So, being short on time, most of us still rush to the high street even though we know there is a strong chance we are buying clothes that do all of the above.
The problem with that is, the fashion industry is the second largest polluter in the world, responsible for 92 million tons of solid waste and the emission of 1,715 million tons of CO2 annually. In 2013, over 1,000 workers died in Bangladesh after the collapse of a factory used by brands like Mango, Primark, Benneton and Matalan. You can find out more about what really goes on behind the clothes rails on our Fashion Facts page.
For My Indie Wardrobe, we rummaged through people’s clothes to showcase an alternative way of shopping, one that relies on charity shops, clothes swaps, independent designers, ethical businesses and making your own. Our desire is to demonstrate that it isn’t complicated or massively time consuming to buy garments in a way that is kind to the planet and kind to the people crafting them.
Photograph of Hannah and Maddy, kindly captured by Helena Dolby.
If you’d like to speak to us, you can! Here: firstname.lastname@example.org